About
Twelve years of making things that had to work on Monday.
I started in a print studio, moved to a product team, and have run my own practice since 2019. The through-line has always been the same: figure out what the thing is really for, then remove everything that is not that.
- Based in Lisbon, working across Europe and remotely
- Clients from two-person studios to listed companies
- Teaching a short course on visual systems each spring
Step one
We agree what “finished” means
Before anything is designed, we write down what the project has to achieve and how we will know it did. One page, no jargon.
Step two
Rough, then right
Early work is deliberately unpolished, so the conversation stays about the idea. Polish arrives once the direction is settled — never before.
The studio
Mara Silveira
Founder, art direction
Fifteen years across print and product. Runs every project brief.
Jonas Weill
Design and build
Turns directions into interfaces, then into shipped front-end.
Denis Nadar
Motion and campaign
Animation, banner sets and everything that has to loop cleanly.
What clients say
“The first round already answered questions we had been arguing about internally for a year.”
Ines Carvalho
Creative Director, Northbank
“Delivered a full banner set across nine formats in four days, and every single one passed spec first time.”
Tomas Rehak
Head of Marketing, Meridian
“Two years on, our team still uses the design system exactly as it was handed over. That never happens.”
Aoife Byrne
Product Lead, Atlas Press
“We asked for a landing page and got a way of thinking about the whole product. Worth every hour.”
Daniel Okafor
Founder, Fold & Grain
“The handover documentation was so clear that our junior developer shipped the next three pages alone.”
Sofia Lindqvist
CTO, Halden